{"id":7305,"date":"2026-03-13T16:14:57","date_gmt":"2026-03-13T15:14:57","guid":{"rendered":"https:\/\/uat.locautorent.com\/drive-me-by-locauto\/"},"modified":"2026-03-25T08:43:27","modified_gmt":"2026-03-25T07:43:27","slug":"drive-me-by-locauto","status":"publish","type":"page","link":"https:\/\/www.locautorent.com\/en\/locauto-group\/partnership\/special-projects\/drive-me-by-locauto\/","title":{"rendered":"Drive me by Locauto"},"content":{"rendered":"\n<section class=\"custom-block block-image-and-text\">\n    <div class=\"block-wrapper\">\n        <div>\n                            <h2> A journey to enhance uniqueness <\/h2>\n                                        <h3> A journey to raise awareness of issues of intersectionality, identity and gender equality <\/h3>\n                                        <div class=\"black formatted-field\"> <p><strong>Guidami by Locauto <\/strong>is an emotional journey made up of words, anecdotes and images aboard a car, an intimate and perfect envelope for telling fragments of one&#8217;s story, unhinging cultural stereotypes linked to widespread prejudice and valuing diversity.<\/p>\n<p>A four-part video storytelling across Italy to raise awareness of the issues of intersectionality, identity and gender equality with four artists who are redesigning a more inclusive future: <strong>Michela Giraud<\/strong>, stand up comedian and actress; <strong>Lucille Ninivaggi<\/strong>, tattoo artist and entrepreneur; <strong>Bellamy Ogak<\/strong>, social equity popularizer and founder of Afroitaliansouls; and <strong>Pierluca Mariti<\/strong> &#8220;RatherThan,&#8221; comedian and content creator.<\/p>\n<p>The project is developed with the editorial partnership of <em>Corriere della Sera<\/em> through the interviews of journalists Virginia Nesi and Greta Privitera who, on board Locauto vehicles, retraced the most significant places of each protagonist, collecting their stories on the road.<\/p>\n <\/div>\n                                <\/div>\n                    <div class=\"\">\n                <img decoding=\"async\" src=\"https:\/\/www.locautorent.com\/wp-content\/uploads\/2026\/03\/guidami-box-partnership.jpg\" alt=\"\" class=\"bg-align-right\"\/>\n                            <\/div>\n            <\/div>\n<\/section><div class=\"wp-block-wrapper wp-block-core-embed-wrapper\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"GUIDAMI by Locauto - Trailer\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/y5drxyKYxec?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div><div class=\"wp-block-wrapper wp-block-core-heading-wrapper\">\n<h2 class=\"wp-block-heading\">Follow our Instagram account and learn about all the interesting facts and insights from Guidami by Locauto<\/h2>\n<\/div>\n<section class=\"custom-block block-cta\">\n    <div class=\"block-wrapper d-flex flex-column\">\n        <a \n            class=\"btn btn-primary d-flex align-items-center justify-content-center\"\n            href=\"https:\/\/www.instagram.com\/locautorent\/?hl=it\"\n            target=\"\"\n            style=\"gap: 10px; align-self: flex-start;\"\n            >\n                                Find out now        <\/a>\n\n            <\/div>\n<\/section><div class=\"wp-block-wrapper wp-block-core-heading-wrapper\">\n<h2 class=\"wp-block-heading\">The protagonists of Guidami by Locauto<\/h2>\n<\/div><div class=\"wp-block-wrapper wp-block-core-columns-wrapper\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<article class=\"custom-block block-info-card\" aria-labelledby=\"info-title-block_b612dcb21e42c93156c1657af1fe071f\">\n    <div class=\"block-wrapper card-grey\">\n        <div class=\"card-content\">\n            <div class=\"card-content-title \">\n                                    <img decoding=\"async\" src=\"https:\/\/www.locautorent.com\/wp-content\/uploads\/2026\/03\/Pierluca-Mariti_fnLKoiK.jpg\" alt=\"\" class=\"card-icon full-width\" \/>\n                                <h3 class=\"card-title\" id=\"info-title-block_b612dcb21e42c93156c1657af1fe071f\"> Pierluca Mariti <\/h3>\n            <\/div>\n            <div class=\"formatted-field\">\n                <p>Stand-up comedian close to issues such as gender equality and civil rights. His motto? &#8220;He who laughs well laughs at himself.&#8221;  <\/p>\n            <\/div>\n        <\/div>\n                    <a href=\"https:\/\/www.youtube.com\/watch?v=wrDS7qSvNWE\" target=\"\" class=\"btn btn-outline-primary\"> Watch the episode <\/a>\n            <\/div>\n<\/article><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<article class=\"custom-block block-info-card\" aria-labelledby=\"info-title-block_83631b7762be1a55aea408ef39753159\">\n    <div class=\"block-wrapper card-grey\">\n        <div class=\"card-content\">\n            <div class=\"card-content-title \">\n                                    <img decoding=\"async\" src=\"https:\/\/www.locautorent.com\/wp-content\/uploads\/2026\/03\/Bellamy-Ogak.icon-guidami.jpg\" alt=\"\" class=\"card-icon full-width\" \/>\n                                <h3 class=\"card-title\" id=\"info-title-block_83631b7762be1a55aea408ef39753159\"> Bellamy Ogak <\/h3>\n            <\/div>\n            <div class=\"formatted-field\">\n                <p>Founder of Afroitalian Souls, she is also involved in popularizing issues pertaining to anti-racism, feminism and social inequality.<\/p>\n            <\/div>\n        <\/div>\n                    <a href=\"https:\/\/www.youtube.com\/watch?v=jKI3egNBQK4&#038;t=6s\" target=\"\" class=\"btn btn-outline-primary\"> Watch the episode <\/a>\n            <\/div>\n<\/article><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<article class=\"custom-block block-info-card\" aria-labelledby=\"info-title-block_eee98f6970314929b7a217a73ec8443c\">\n    <div class=\"block-wrapper card-grey\">\n        <div class=\"card-content\">\n            <div class=\"card-content-title \">\n                                    <img decoding=\"async\" src=\"https:\/\/www.locautorent.com\/wp-content\/uploads\/2026\/03\/prova_immagine.jpg\" alt=\"\" class=\"card-icon full-width\" \/>\n                                <h3 class=\"card-title\" id=\"info-title-block_eee98f6970314929b7a217a73ec8443c\"> Michela Giraud <\/h3>\n            <\/div>\n            <div class=\"formatted-field\">\n                <p>Among the most popular Italian stand-up comedians, her Netflix special is the first by an Italian female stand-up comedian, distributed in 190 countries.<\/p>\n            <\/div>\n        <\/div>\n                    <a href=\"https:\/\/www.youtube.com\/watch?v=afY3sthql10\" target=\"\" class=\"btn btn-outline-primary\"> Watch the episode <\/a>\n            <\/div>\n<\/article><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<article class=\"custom-block block-info-card\" aria-labelledby=\"info-title-block_5310221e1a890b0a4c85bfd52df88886\">\n    <div class=\"block-wrapper card-grey\">\n        <div class=\"card-content\">\n            <div class=\"card-content-title \">\n                                    <img decoding=\"async\" src=\"https:\/\/www.locautorent.com\/wp-content\/uploads\/2026\/03\/Lucille-Ninivaggi_mmKvAoi.jpg\" alt=\"\" class=\"card-icon full-width\" \/>\n                                <h3 class=\"card-title\" id=\"info-title-block_5310221e1a890b0a4c85bfd52df88886\"> Lucille Ninivaggi <\/h3>\n            <\/div>\n            <div class=\"formatted-field\">\n                <p>Formerly a designer, now a tattoo artist and writer, she is the author of &#8220;The Gentle Tattooist,&#8221; a novel published by Mondadori.<\/p>\n            <\/div>\n        <\/div>\n                    <a href=\"https:\/\/www.youtube.com\/watch?v=JBbt56moi_g&#038;t=5s\" target=\"\" class=\"btn btn-outline-primary\"> Watch the episode <\/a>\n            <\/div>\n<\/article><\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Follow our Instagram account and learn about all the interesting facts and insights from Guidami by Locauto The protagonists of Guidami by Locauto<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":7642,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","footnotes":""},"class_list":["post-7305","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/pages\/7305","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/comments?post=7305"}],"version-history":[{"count":1,"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/pages\/7305\/revisions"}],"predecessor-version":[{"id":7310,"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/pages\/7305\/revisions\/7310"}],"up":[{"embeddable":true,"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/pages\/7642"}],"wp:attachment":[{"href":"https:\/\/www.locautorent.com\/en\/wp-json\/wp\/v2\/media?parent=7305"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}