Olly
Author of songs with a lively and extremely engaging character, he stands out for his ability to range between different genres in an endless flirtation with pop, hip-hop, clubbing, songwriting and a single fixed point: being Olly.
"La Prima Volta" - Sanremo Edition powered by Locauto
A journey full of emotions and, through their stories, they made us part of the sensations they felt during their first performance.
Three artists, three stories, one stage
Learn more about the protagonists of our journey!
Gaia
Italian-Brazilian artist, she gained fame with second place on X Factor and victory on "Amici" and was chosen by Disney to give the voice to the protagonist of the animated film "Wish".
Aka7even
Protagonist at X-Factor Italia and in the "Amici" program, he won over audiences and critics thanks to a unique vocality and an incredible ability to perfectly blend pop and songwriting.
You find the entire journey on our Instagram page
Traveling to Sanremo, our three protagonists, with an unprecedented behind the scenes, retraced the most exciting moments of their "first time", naturally driving a Locauto vehicle.
Experience their emotions on our Instagram page and through the three exclusive episodes available right here!